Expert Review of the Online Banking Experience: Winners and Losers, with Dr. Philip Rhodes

This hour-long event will present One to One Insight’s latest customer experience research findings on the top ten retail banks in the UK (Barclays, Halifax, HSBC, first direct, Lloyds TSB, Nationwide, NatWest, Santander, The Co-operative Bank, and Yorkshire Bank) in terms of the online customer experience they provide users who are interested in purchasing a Cash ISA (an individual savings account which offers savers special tax advantages) .

Research will directly compare the online experience provided by leading banks by scoring each bank, and providing qualitative insights into:

• Positioning of Cash ISAs on the top 10 banking websites
• Information relating to Cash ISAs
• Tools and features related to Cash ISAs
• Application process for a Cash ISA

Presenter:

Dr. Philip Rhodes, Managing Director and Director of Research for One to One Insight

When/Where:

Thursday, November 18th at 11 a.m. Eastern Time

Register for Free Using the Form on the Right