Senior Customer Experience Consultant, Gurvinder Sandhu takes an in-depth look at the user experience of the Game mobile app. What is it? The Game app was created to allow users to easily browse and purchase video games from the store. The app is currently on version 2.01. Purpose? The App store suggests that the app… Read More
Posts Tagged ‘Mobile’
Gurvinder Sandhu, Senior Customer Experience Consultant
Dr. Rob Johnson, Senior Customer Experience Consultant
Research in Motion’s Co-CEO Jim Balsillie stated at the recent Web 2.0 Summit in San Francisco that the focus on apps on mobile devices is something of a fad. As the debate over apps vs mobile sites continues, Senior Customer Experience Consultant, Dr Rob Johnson reviews Barclays mobile- optimized site. Company/ Brand Barclays Purpose? Provides… Read More
One to One Insight’s, Senior Research Consultant Erdeniz Hassan reviews NatWest’s Mobile Banking App – one of the first banking apps to be made available to iPhone users. What is it? Developed by a company called Monitise Group Limited in association with National Westminster Bank Plc., this is an iPhone app for NatWest customers to… Read More
One to One Insight’s Sam Tilson takes a look at the updated version of the BBC News App, giving his thoughts on the Apps functionality and overall user experience. What is it? The BBC News app tested on an iPhone 3GS (also available for the iPod Touch and iPad). Purpose? The app is designed to… Read More
OTOinsights presents our latest customer experience research findings for several of the most downloaded iPad magazine applications including Wired, PopSci, GQ, Dwell, and Time.
The 2010 World Cup is just ten days away. This year, FIFA and mobile operators are co-operating to stream every single match live to mobile devices around the world. As a result, this year’s tournament will probably see some of the best and most innovative use of mobile. See some of the mobile content, services and campaigns that we’ve discovered so far.