OTOinsights presents our latest customer experience research findings for several of the most downloaded iPad magazine applications including Wired, PopSci, GQ, Dwell, and Time.
Archive for the ‘otonetworks-posts’ Category
Wednesday, July 21st, 2010 Tags: Add new tag, Advertising, Culture, Engagement, ipad, Magazine, marketing, messaging, Mobile, Publishing, User Experience
Category: Blog, Connect, Corporate, Insight, Interactive, Networks, otocorporate-posts, otoi-posts, otoinsights-posts, otolabs-posts, otonetworks-posts No Comments
Like it or not, the web is undergoing a phenomenal change right now. No longer is it about individual pages, links or how you integrate with websites. It’s about you, your information, your connections and how that information interacts with other websites.
Thursday, July 8th, 2010 Tags: Community, Culture, Design, Facebook, OTOnetworks, Social Marketing, Social Media, Social Networking, twitter, User Experience
Category: Blog, Networks, otonetworks-posts 2 Comments
Below is the presentation that OTOinsights gave at last week’s SES conference on a panel titled: “Eye Tracking Research Update”:
Wednesday, March 24th, 2010 Tags: Engagement, Eye tracking, Neuromarketing, Presentations, Search, SERP, SERPS, SES
Category: Blog, Corporate, Insight, Interactive, Networks, otocorporate-posts, otoi-posts, otoinsights-posts, otonetworks-posts 2 Comments
One to One Travel and the newly expanded OTOinsights have collaborated to present our latest customer experience research findings for eight international travel sites, including Expedia, Travelocity, Thomas Cook, Opodo and Lastminute.com. Our research focuses on booking processes, usability issues, design and branding.
Wednesday, February 24th, 2010 Tags: Events, Travel, User Experience, Webinar
Category: Blog, Connect, Corporate, Insight, Interactive, Networks, otocorporate-posts, otoi-posts, otoinsights-posts, otolabs-posts, otonetworks-posts No Comments
It may be hard to believe, but according to a report by the Internet Advertising Bureau, a global nonprofit group that sells over 86% of online advertising in the US, and PriceWaterhouseCoopers, one of the largest professional services firms in the world, the UK has surpassed the US in the amount of money that the country spends on online advertising.
Monday, October 5th, 2009 Tags: online advertising
Category: Blog, Corporate, Networks, otocorporate-posts, otonetworks-posts 2 Comments
Stanford University recently came out with a study that shows the inability of multitaskers to pay attention. If you consider yourself skilled in the art of multitasking like I do, and you’re offended, then read on for further explanation!
Tuesday, August 25th, 2009 Tags: Attention, Media, Memory, Recall
Category: Blog, Corporate, Insight, Networks, otocorporate-posts, otoinsights-posts, otonetworks-posts No Comments