As the search environment continues to evolve, Google wants all users to become better searchers. In attempts to further influence better searching, Google has built a new interactive search experience which launched yesterday named Google Instant, which predicts a users query as they type, providing real time results that update as the query develops. Here are a few things we at OTOi are thinking about.
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OTOinsights presents our latest customer experience research findings for several of the most downloaded iPad magazine applications including Wired, PopSci, GQ, Dwell, and Time.
The 2010 World Cup is just ten days away. This year, FIFA and mobile operators are co-operating to stream every single match live to mobile devices around the world. As a result, this year’s tournament will probably see some of the best and most innovative use of mobile. See some of the mobile content, services and campaigns that we’ve discovered so far.
Back in 2003, MobileLime, a local start up, enabled me to use my phone as a debit card, and rewarded me with mobile coupons from local vendors. I could walk to my video store in Brookline, MA without my wallet, and pay for my videos with my old Samsung flip phone.