“Do you have a good hotel recommendation in York?” asked one of my best friends this morning. “Nah, “ I replied, as my experience from our stay last year was pretty lackluster. During a one-day stopover, I booked a room late in the afternoon at a quaint hotel. We checked-in, dropped our luggage in the room… Read More
Blog
Usability Testing a Train Station
By Rose Matthews, Senior Customer Experience Consultant
July 1st | 2011 By
You may, or may not, know that I live in a Welsh city famed for comedy chav hip-hop, British heritage and the Ryder Cup – an eclectic mix that I’m proud to be part of. If you’re not familiar with it (looking at you YANKS!), below is video to help put things in perspective. … Read More
When is Time a Useful Metric?
Dr Alex Dewitt, Senior Customer Experience Consultant
April 21st | 2011 By
Why measure time? When conducting user experience studies, it is useful to measure certain aspects of the products performance, such as number of errors and level of user satisfaction. Time is a metric which seems like a no brainer because it is absolute, easy to measure, and easy to interpret. Timing how long a user… Read More
The user interface In simplistic terms a ‘user interface’ is the system by which people interact with a machine. Although the concept for a graphical user interface (GUI) can be traced back to the 1930s, the ascendency of the personal computer in the 1980s brought about its realisation and also merged the boundaries between office… Read More