One to One Travel and the newly expanded OTOinsights have collaborated to present our latest customer experience research findings for eight international travel sites, including Expedia, Travelocity, Thomas Cook, Opodo and Lastminute.com. Our research focuses on booking processes, usability issues, design and branding.
Archive for February, 2010
Wednesday, February 24th, 2010 Tags: Events, Travel, User Experience, Webinar
Category: Blog, Connect, Corporate, Insight, Interactive, Networks, otocorporate-posts, otoi-posts, otoinsights-posts, otolabs-posts, otonetworks-posts No Comments
It was almost a year ago this month when I received an e-mail from fhios’ Dr. Philip Rhodes, Dr. Martin Hicks, and Jeremy Wyatt regarding OTOinsights neuromarketing services, Quantemo. Soon after I was sitting in their offices outside of Regents Park in London providing them an comprehensive overview of the offering. Its hard to explain, but I think we all knew after that initial meeting that our firms were destined to be together.
Monday, February 22nd, 2010 Tags: Customer Expereince Research, fhios, Neuromarketing, Quantemo
Category: Blog, Corporate, Insight, otocorporate-posts, otoinsights-posts No Comments
Very interesting post from Mashable today, reporting this research from Flurry. Shows that the most frequently used applications on Smartphones are Social Networking applications, while people spend the most time on news applications. It is not necessarily new news, because from an intuitive standpoint we are all aware of the intesection between mobile and social. What is… Read More
Friday, February 12th, 2010 Tags: Add new tag, Android, iPhone, smart phone, Social Media
Category: Blog, Interactive, otoi-posts No Comments
Seth Levine of One to One Health explains how OTOinsights Neuromarketing Research Offering, Quantemo, can help Pharma companies test and optimize new digital offerings.
Thursday, February 11th, 2010 Tags: #epharma, E-Pharma Summit, Neuromarketing, One to One Health, Quantemo
Category: Blog, Corporate, Insight, otocorporate-posts, otoinsights-posts No Comments