Above screen shot is of the OTObuzz Social Media Dashboard
Archive for May, 2009
If you’ve read any of my material on sqlblog.com or follow me on twitter, you have probably already painted a clear picture that I’m a Windows-based database guy; more recently, though, I have been branded a crazy Apple fanboy… and deservedly so. Here’s my story…
With the onset of Universal Search, this latest white paper from OTOinsights sought to measure the user impact of a new generation of search engine result pages that included multimedia elements such as images and videos. Specifically, we wanted to understand if there was a difference in emotional engagement with the results and if that would impact click propensity in Paid and Natural Search.
Today Microsoft announced the launch of Bing, the new name for its search engine. The engine is being rolled out starting today with the goal of being fully deployed on June 3rd.
Finally after 15 years, the Business Case for the CMS investment is real, and not some mythological concept. Not only are operational efficiencies possible (and very likely for most organizations), but most importantly, the CMS can be a driver for online revenue for the organization. This can be accomplished through a more dynamic and personalized user experience, quality/optimized content, more timely & relevant content for customers, and enabling customers to actively participate in the online conversation through Web 2.0 and community functionality.